AMSRS 2015 Conference Workshop Wrap Up

Well, AMSRS 2015 is off to a flying start if yesterday’s workshops were anything to go by.  The only downside of the fantastic program AMSRS put together yesterday was that I couldn’t be in three places at once! I was lucky enough to chair the session entitled, Sharpening Your Skillset. This workshop allowed us to hear…

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Qualitative Market Research Using Social Media: Is this closing the gap and bringing research to the participants?

It’s been a good ten years or more since the first online qualitative tools entered the market.  In that time we’ve seen this method innovate and change constantly as participants’ level of comfort communicating online has increased. Whilst initial adoption of the methodology was slow (at least in Australia), the introduction of MySpace, then Facebook…

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Social Media Women #MRX Event

Last Tuesday night I had the pleasure of presenting with Kate Tribe at Sydney’s Social Media Women event.  Social Media Women is a networking group based in Sydney.  They hold fantastic monthly events, with speakers from various industries sharing knowledge on how to work within social media / bring social media into your lives or…

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Books to Read: Super Sad True Love Story

I am not a book reviewer.  However, I did want to write a short piece about this book for my blog.  This book is not related to research, it is not based in Australia, and it is a work of science fiction.  So for all intents and purposes, this doesn’t look like a book that…

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#MRX Reading List – 18th April

Another busy week here at WIPQR central – great to meet some new clients and hear from old friends again – we are really getting into the busy part of the year! (Yay!) Again, there have been some great links shared in twitter this week – from some funky infographics (I’m a fan, I just…

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#MRX Reading List – 11th April

What a busy week!  Aside from work, I’ve been running more and more and have decided to enter my first 4km running race on May 8th (Mother’s Day in Australia).  My blog on Why I love twitter made it to Number 2 on Jeffrey Henning’s Research Round Up (which I’m pretty proud of) and what’s…

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