How’s that end of financial year rush treating you?

In Australia, we’re heading to the end of financial year (June 30).  For us Aussie Market Researchers, this period is often one of the most hectic of the year – clients suddenly realise they have budget to spend that they may lose if it isn’t spent, deadlines speed up and with it, all those pesky…

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So you want to be a qualitative researcher?

You’re in your first few years as a researcher and you think – those quallies look like they have it pretty good.  They travel more than your average quant researcher, they seem to have fun toys to play with (play doh, collages, projective techniques), and sometimes they’re even able to come into work late! Well,…

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2012 QRCA Global Outreach Scholarships Open

I was lucky enough to receive this scholarship in 2011, and I can’t speak highly enough of the experience.   This is a fantastic opportunity for any qualitative researcher and I strongly recommend you apply.  I’m more than happy to chat to anyone who has questions about the application process or QRCA. – Victoria The Qualitative Research Consultants Association,…

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Careers Day Ideas – what are your suggestions?

As part of my involvement with the Australian Market and Social Research Society (AMSRS), I’ve been asked to present at a university careers day.  Now, for me, Market research wasn’t even a blip on my radar when I was university – but I’m looking forward to telling these students all the great things about market…

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Semi-WHAT?-ics

A couple of weeks ago I attended a Winter School training course on Semiotics, run by the most excellent Susan Bell (you can find her here). She started the session with a video clip that I love, and had used before to ‘define semiotics’ BBT: Sheldon Explains Semiotics   I think Semiotics is a fascinating…

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Curiouser & Curiouser: More on our paper for #AMSRS 2011 Conference

Over the past month or so, Jo Farquhar over at TNS Sydney and I have been putting the final touches on our paper and presentation on Online Qualitative Research for the AMSRS Curiouser & Curiouser Conference in September.  In the paper we’ve looked to provide some practical information around the ‘How to’s’ of Online Qual and what…

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#MRX Reading List – 28th July

Here I am, tail between my legs, with my long overdue updated reading list for the week (more like month… perhaps more!). There has been lots of great stuff out there in the twittersphere – but I’ve been hamstrung to some extent by mucking up my instapaper on my iPhone, thus losing the ability to…

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