I think every industry needs a pin-up boy – and I think Market Researchers (like many others) – would probably like to claim Albert Einstein as their own.

No, we’re not out there inventing the theory of relativity.  But, by golly, we like quoting his quotes to support everything we do!

So here are a collection of Einstein quotes, if I’ve missed your favourite – please let me know!


Hello Albert?
(source: http://bit.ly/Oz8oOm)

“Anyone who has never made a mistake has never tried anything new.”

“Everything should be made as simple as possible, but not simpler.”

“We can’t solve problems by using the same kind of thinking we used when we created them.”

“The important thing is not to stop questioning. Curiosity has its own reason for existing.”

“Do not worry about your difficulties in Mathematics. I can assure you mine are still greater.” (That quote has always given me great comfort!)

“Not everything that counts can be counted, and not everything that can be counted counts.” (Sign hanging in Einstein’s office at Princeton)

“If I had an hour to solve a problem I’d spend 55 minutes thinking about the problem and 5 minutes thinking about solutions.”

“If we knew what it was we were doing, it would not be called research, would it? “

“Logic will get you from A to B. Imagination will take you everywhere.”

So, #MRX what are your favorite quotes?  Are there any I’ve missed?  Do you have a different pin-up / career idol?  Please tell, share, let me know!

Have a great week!  And if in doubt, remember – WWAD (What Would Albert Do?)

4 thoughts on “Albert Einstein. The Pin Up Boy of Market Research

  1. My favourite Einstein quote and one which I use a lot is “If you can’t explain it simply, you don’t understand it well enough”

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